The Situation
HC Nye met our team when we approached them about a different opportunity with another client. While market dynamics prevented that opportunity from coming to fruition, HC Nye said they enjoyed their interactions with Ascend, were still interested in selling, and asked if we would represent them on the sell side. Founder Harry Nye was laser-focused not only on monetizing the business for his family, but also on continuity and transition as his son Buck Nye would be continuing the company’s legacy as a Partner at HC Hye. We shepherded the Nye family through the entire lifecycle of the transaction:
- Organizing and preparing the company for a limited process sale, including a bottom-up financial consolidation model, detailed unit-level analysis, and KPI deep dive analysis along with positioning materials
- Facilitating communications with a limited buyer group
- Creating a competitive environment between limited buyers to maximize price and terms
- Negotiating letters of intent and terms
- Managing the due diligence process
- Liaising with the buyer’s advisors to close the transaction
Industry
- Business Services
Client Type
- Owner/Founder
Services Provided
- Sell-Side Transactions
Press Release(s)
READ HC NYE PRESS RELEASE
The Strategy
Because HC Nye is a manufacturer’s representative selling in specific territories, the market dictated the process limiting the universe of buyers. With Harry’s objectives and limited process synergies in mind, we prepared materials and completed a thorough analysis with a goal of fostering a hyper-competitive environment between what ultimately became two buyers.
The Execution
As we moved into due diligence and negotiations with Gil-bar, we took a highly strategic, data-driven approach to arm HC Nye with the information they needed to validate both historical performance and projected trends, and justify our position on key points. Data gathering and analysis were key in shaping negotiations. The leverage it provided was crucial to the deal’s ultimate success as we negotiated at the operating company and financial sponsor levels, managing the complexities surrounding various motivating factors.
The Results
Despite the limited process, we achieved the challenge of aligning the buyer’s priorities with what HC Nye wanted to get out of the deal — ensuring the company would grow and thrive under Buck’s continued leadership with the right partner while still maximizing the value of the business. The merger allowed expansion into other regions and the ability to provide clients with fully integrated service offerings, a breadth of new HVAC product solutions, and a deeper level of engineering insight in an ever-changing and increasingly complex post-pandemic environment.
The Ascend Advantage
Market conditions drove a limited process which can be challenging. Our team knew the data points to present and the metrics within the space to drive “victories” for our client throughout the negotiation process. At the same time, we were able to balance the dynamics of the deal to complete a fair transaction where everyone was a winner.
Next Up
Sell-side transaction where unique market dynamics that dictated a limited process led to a mutually beneficial partnership, further strengthening both companies’ market-leading position.
Sell-side transaction where unique market dynamics that dictated a limited process led to a mutually beneficial partnership, further strengthening both companies’ market-leading position.